Many e-commerce operators choose Klaviyo as their email marketing program, but starting with just a few more subscribers, it becomes very expensive. This is the reason why they look for a Klaviyo alternative.
I’ve compiled the 2 best email marketing alternatives for Klaviyo.
Why look for a Klaviyo alternative?
The big problem with Klaviyo is the high price. Klaviyo becomes very fast, very expensive.
Omnisend
Omnisend is the most popular Klaviyo alternative. Like Klaviyo, it is an all-in-one tool around email marketing.
However, Omnisend also has a few features that Klaviyo does not, such as the gaming features like the Wheel of Fortune or the Scratch Coupon.
One problem I had with Omnisend is that when you sell personalized products, you can’t use the personalized image in the cart abandonment emails.
Mailchimp
Mailchimp is also a great email marketing program, but especially in the e-commerce area, the tool lacks some features.
Personally in the e-commerce space, I would go with Omnisend.
